Brief //
To re-brand and expand on a range
previously known a Budi-Soap. A community
trade product which is a sub brand from The
Body Shop which is hand made and produced by
the villagers of Budikote in India.
Solution //
The name is taken from the Budikote
village and the branding is inspired by traditional
Indian henna patterns. A promotional pack also
includes materials that provide information about
the community trade scheme.
